K-Pop: Exploring the Korean Wave on Culture, Media and Society

by Annekathrin Kohout

This book explores the emergence of K-pop and its evolution to a global phenomenon. The Korean Wave ('Hallyu') expands its scope beyond K-pop music and K-dramas to include food, fashion, and beauty products. The book draws a parallel between Hollywood's reliance on cinema and K-pop's inextricable link with social media, emphasizing how these platforms have transformed traditional notions of stardom and fandom. Glamorous stars and screaming fans have...

• Format: Paperback
• Language: English
• ISBN: 3662689006
• ISBN13: 9783662689004
• Release Date: August 2024
• Publisher: Palgrave MacMillan
• Length: 147 Pages