International Marketing

By Stanley J. Paliwoda

The third edition of an established text, this book provides comprehensive treatment of international marketing issues and includes expanded coverage of Eastern Europe and the Pacific Rim. New for... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 0750622415
• ISBN13: 9780750622417
• Release Date: September 1998
• Publisher: Routledge
• Length: 530 Pages
• Weight: 2.95 lbs.
• Dimensions: 11.7" x 1.2" x 8.3"