Writing Marketing Copy to Get Results

by James Essinger

Provides advice on mastering the art of writing successful marketing copy. The text covers corporate brochures, newspaper advertisements, business to business letters and even day to day... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 1861525192
• ISBN13: 9781861525192
• Release Date: August 1999
• Publisher: International Thomson Business Press
• Length: 224 Pages