From the testing of your ideas, this one is really GREAT!
Published by Thriftbooks.com User , 25 years ago
Over the years, I have perused many, many books on entrepreneurial creativity, but this book is the only one that really covers the evaluating and testing of your ideas with great depth. The author's IVS (idea value score) system involving a total of 250 test questions is worth many, many times your book investment. The test is self guided and self monitored. According to the author, he had studied some 100 case histories to compile the test questions for readers. His sources included the Harvard School of Business and the American Managament Association. Hence, the test questions are quite sophisticated. Although this book has been written from the pre-internet era, the book's coverage of test questions is still very relevant and appropriate to entrepreneur wannabes. I enjoy particularly the book's logical discipline in helping me to develop and enhance my own evaluative thinking processes. The book ends with a Blueprint for a Winning Proposal. Although the end portion is not indepth enough - it is not the focus of the book anyway - I still find the author's 10-must-point suggestions for a good proposal very useful. For a broader and deeper focus of the latter, I would recommend readers to get hold of Joseph McLeary's By the Numbers: Using Facts & Figures to Get Your Ideas Approved. I am very glad I found this idea testing book in a used book store.
Should Be MULTI-Million
Published by Thriftbooks.com User , 26 years ago
This book covers areas which you never think of until it is too late - unless you read the book. The author holds your hand as you take an idea and bring it from a gleam in your eye to a Multi-Million dollar endeavor.Plus it can keep you from chasing an idea which has no potential to make you a million or even a buck.
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