When a business is in trouble, the last thing you need is a book full of technical jargon to read, understand, hypothesis, and philosophize over. When you're feeling the most pressure of your life because your family has been seriously hurt in an accident it's not the time to go study for a medical exam. It's time to take action. The only way to save a business is by realizing a sense of urgency around changes that have to be made. The number one...