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Paperback Thinking Beyond Technology: Creating New Value in Business Book

ISBN: 1349508152

ISBN13: 9781349508150

Thinking Beyond Technology: Creating New Value in Business

The book examines the value proposition of technology and its relationship with business innovation, social preferences and its role as a mechanism of labour savings or revenue generation. In the same style as his first book, Redefining Financial Services, the author combines empirical knowledge with a historical approach revealing the explicit nature of technological advancement while analysing the implicit impact on the process of business. The book presents the reader with a question: does society shape technology or is technology shaping society?

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Format: Hardcover

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