Fundamentals of the Indian and Global Business Environment(A Comprehensive Textbook with Contemporary Examples, Case Studies and 1800+ Chapter-wise MCQs for B. Com, BBA, MBA, UGC-NET & Competitive Exams)By Dr Anshumali Pandey.
"An academically rigorous and industry-relevant textbook designed to provide a deep understanding of the Indian and global business environment through contemporary examples, case studies, conceptual clarity, and extensive chapter-wise MCQs."