From Main Street to Mall: The Rise and Fall of the American Department Store

by Vicki Howard and Vicki Howard

Book Overview

The geography of American retail has changed dramatically since the first luxurious department stores sprang up in nineteenth-century cities. Introducing light, color, and music to dry-goods emporia, these "palaces of consumption" transformed mere trade into occasions for pleasure and spectacle. Through the early twentieth century, department stores remained centers of social activity in local communities. But after World War II, suburban growth...

• Format: Paperback
• Language: English
• ISBN: 0812224396
• ISBN13: 9780812224399
• Release Date: March 2019
• Publisher: University of Pennsylvania Press
• Length: 304 Pages
• Weight: 1.05 lbs.
• Dimensions: 0.8" x 5.7" x 8.7"