Fit for Consumption: Sociology and the Business of Fitness

By Jennifer Smith Maguire

Book Overview

This is the first book to offer a comprehensive socio-cultural and historical analysis of the current fitness culture. Combining observations in health clubs, interviews with fitness producers and consumers, and a discourse analysis of a wide variety of fitness texts, Fit for Consumption provides an empirically grounded examination of one of the pressing theoretical questions of our time: how individuals learn to fit into consumer culture and the service economy; how our bodies and selves become 'fit for consumption'.

• Format: Paperback
• Language: English
• ISBN: 0415421810
• ISBN13: 9780415421812
• Release Date: September 2007
• Publisher: Routledge
• Length: 10 Pages
• Weight: 0.85 lbs.
• Dimensions: 0.5" x 6.1" x 9.2"