Fields in Vision: Television Sport and Cultural Transformation

by Garry Whannel

Book Overview

Fields in Vision offers a comprehensive and analytical study of the international phenomenon of television sports coverage. Garry Whannel considers the historical development of sport on television, the growth of sponsorship and the way that television and sponsorship have re-shaped sport in the context of the enterprise culture.
Drawing on archival research, Whannel first charts the development of the BBC Outside Broadcast department, and the...

• Format: Paperback
• Language: English
• ISBN: 0415053838
• ISBN13: 9780415053839
• Release Date: October 1992
• Publisher: Routledge
• Length: 256 Pages
• Weight: 1.12 lbs.
• Dimensions: 0.5" x 6.1" x 9.2"