Exploring Media Discourse

By Myra Macdonald

Book Overview

The volume explores how a concept of discourse can be usefully applied to the analysis of visual as well as verbal texts. Drawing on case studies from American and British media, it re-examines the relationship between discourse and ideology, demonstrating how both interrelate and contribute to media analysis.

• Format: Paperback
• Language: English
• ISBN: 0340719893
• ISBN13: 9780340719893
• Release Date: March 2003
• Publisher: Bloomsbury USA
• Length: 224 Pages
• Weight: 0.95 lbs.
• Dimensions: 6.1" x 0.4" x 9.1"