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Ethics in Advertising: Making the case for doin...
Edition Description
This book provides students and practitioners with a comprehensive overview of the rules and principles associated with ethical advertising practices. With extensive research, and a variety of case studies, and expert opinions, it discusses why advertising ethics is important...
Edition Details
Format:Paperback
Language:English
ISBN:1138188999
Format: Paperback
Condition:
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49.29
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Ethics in Advertising: Making the case for doin...
Edition Description
This book provides students and practitioners with a comprehensive overview of the rules and principles associated with ethical advertising practices. With extensive research, and a variety of case studies, and expert opinions, it discusses why advertising ethics is important...
Edition Details
Format:Hardcover
Language:English
ISBN:1138188980
Format: Hardcover
Condition:
$
235.00
Save $14.99!
List Price: $249.99
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