Doing Media Research: An Introduction

by Susanna Hornig Priest

Book Overview

Emphasizing conceptual understanding rather than algebra, Doing Media Research: An Introduction provides comprehensive coverage of both quantitative and qualitative social science methods used in research about the media and its role in society. Using straightforward language, author Susanna Hornig Priest shows students exactly how to design and implement meaningful small-scale research projects. This book is based on the philosophy that students...

• Format: Paperback
• Language: English
• ISBN: 1412960975
• ISBN13: 9781412960977
• Release Date: March 2009
• Publisher: Sage Publications, Inc
• Length: 272 Pages
• Weight: 1.07 lbs.
• Dimensions: 0.6" x 7.2" x 9.0"

Customer Reviews

My review

When I received the Doing Media Research publication, I did not expect for it to be in perfect condition. It arrived brand new. However, it was posted as used. Also, I recieved the publication in a timely fashion. The results and the service was way above my expectations. Thank you so much!