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Paperback Do-It-Yourself Direct Marketing : Secrets for Small Business Book

ISBN: 0471163848

ISBN13: 9780471163848

Do-It-Yourself Direct Marketing : Secrets for Small Business

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Format: Paperback

Condition: Very Good

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Book Overview

In direct marketing, you don't have to spend big to make a big impact. This updated, new edition of direct marketing whiz Mark Bacon's acclaimed nuts-and-bolts guide gives you surefire do-it-yourself methods for waging sophisticated, high-power direct marketing campaigns--at a fraction of what it costs the big guys. Thoroughly revised and expanded, this indispensable Second Edition covers all the essentials for success, including: The Internet as...

Customer Reviews

1 rating

Can't get any better than this!

every page is packed with out of this world info to help promote your business - the techniques are suitable for small businesses (even really small businesses), with practical, low-budget techniques - a must-have for anyone who wants results- includes a checklist to use before ads and mailpieces go to print - 5 stars!
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