Customer Journey Mapping - Everything Important You Need to Know (MusabAtWork)

By Musab Qureshi

LIST OF CHAPTERS:

Chapter 1: A High-Level Overview of Customer Journey MappingChapter 2: 101 Questions and AnswersChapter 3: Glossary of 300 TermsChapter 4: 100 Do's and 50 Don'tsChapter 5: The CJM Playbook

Authored by Musab Qureshi, a Consultant from the UK (www.musabconsulting.com); this book is a best practice guide to Customer Journey Mapping (CJM) for professionals, consultants, students and business leaders who want to improve customer experiences.

Each part of the book gives a perspective and knowledge that ensures the reader gains immense benefit from every page of this valuable publication.

A major highlight in this second edition is "The CJM Playbook" which is a hands-on toolkit giving the methodology, templates, deliverables, KPIs and step-by-step guidance for applying CJM in real projects and business environments.

• Format: Paperback
• Language: English
• ISBN: B0H1QWSQFW
• ISBN13: 9798264841354
• Release Date: May 2026
• Publisher: Independently published
• Length: 247 Pages
• Weight: 0.75 lbs.
• Dimensions: 9.0" x 0.6" x 6.0"