Critical Marketing: Issues in Contemporary Marketing

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Critical Marketing: Issues in Contemporary Mark...

Edition Description

Focusing on a new and developing field, this text provides an overview of the development of marketing thought and the emergence of critical marketing. It covers a range of topics important to a critical marketing or contemporary issues in marketing course, including a number...

Edition Details

Format:Paperback

Language:English

ISBN:0470511982

Format: Paperback

Condition:

12.39

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Critical Marketing: Issues in Contemporary Mark...

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