Creative Library Marketing and Publicity: Best Practices

by WOOD/LACKIE

Book Overview

Drawing on the best practices, experience, and expertise of library personnel from public, academic, and school libraries, this volume brings together a variety of marketing plans and creative methods for promoting libraries and their programs and services to a twenty-first century audience.

• Format: Hardcover
• Language: English
• ISBN: 1442254203
• ISBN13: 9781442254206
• Release Date: September 2015
• Publisher: Rowman & Littlefield Publishers
• Length: 204 Pages
• Weight: 1.00 lbs.
• Dimensions: 0.8" x 5.9" x 9.1"