Creating the Strategy

By Rennie Gould

A practical guide that brings together the most important elements of business strategy, B2B marketing theory and sales management, "Creating the Strategy" is aimed at managers and leaders wanting to... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 0749466146
• ISBN13: 9780749466145
• Release Date: August 2012
• Publisher: Kogan Page
• Length: 250 Pages
• Weight: 0.85 lbs.
• Dimensions: 9.2" x 0.5" x 6.1"