Contemporary Issues in Social Media Marketing

By: Bandyopadhyay, Subir

Contemporary Issues in Social Media Marketing provides the most cutting-edge findings in social media marketing, through original chapters from a range of the world's leading specialists. This text is perfect recommended reading for advanced undergraduate and postgraduate students studying Digital and Social Media Marketing.

• Format: Hardcover
• Language: English
• ISBN: 1032535709
• ISBN13: 9781032535708
• Release Date: February 2025
• Publisher: Taylor & Francis Group
• Length: 380 Pages
• Weight: 1.56 lbs.
• Dimensions: 0.9" x 6.1" x 9.2"