The Complete Idiot's Guide to Marketing Online

by Bill Eager and Cathy McCall

Author Bill Eager shows you how to use valuable data to serve your firm AND your customer. He shares secrets for using e-mail, newsgroups and forums to get your message. Learn how to discover the... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 078972037X
• ISBN13: 9780789720375
• Release Date: August 1999
• Publisher: Que
• Length: 297 Pages
• Weight: 1.10 lbs.
• Dimensions: 0.8" x 7.4" x 9.1"

Customer Reviews

I love this book

I love this book... but i did write it. Still lots of great information for people doing online marketing. bill eager

Great statistics, website resources and basic insights

I often forget the importance of keeping up with my website marketing reading offline. This book gave me resources that no other book has provided me, and statistics I've needed in recent months. Stresses importance of offline and online marketing coordination.