Buyer Legends: The Executive Storyteller's Guide

by Anthony Garcia, Bryan Eisenberg, Jeffrey Eisenberg

By New York Times Bestselling Authors Bryan and Jeffrey Eisenberg with Anthony Garcia, "Buyer Legends: An Executive Storytellers Guide" describes a business process that combines the emotional power of storytelling with hard data to open new opportunities, spot gaps and optimize your sales and marketing.By using Buyer Legends in your organization you will: -Improve communications - Your whole team will see and understand both the bigger picture and...

• Format: Paperback
• Language: English
• ISBN: 1502757656
• ISBN13: 9781502757654
• Release Date: February 2015
• Publisher: Createspace Independent Publishing Platform
• Length: 54 Pages
• Weight: 0.22 lbs.
• Dimensions: 0.1" x 5.5" x 8.5"