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Hardcover Beyond Maximarketing: The New Power of Caring and Daring Book

ISBN: 0070513430

ISBN13: 9780070513433

Beyond Maximarketing: The New Power of Caring and Daring

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Format: Hardcover

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In "MaxiMarketing" they predicted the current disintegration of the traditional mass marketing of the industrial Age - and detected the beginnings of the powerful individualized approach of the... This description may be from another edition of this product.

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