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Paperback Artisan Public Relations: A practical guide for getting your hand-crafted products the attention they deserve Book

ISBN: 0984910387

ISBN13: 9780984910380

Artisan Public Relations: A practical guide for getting your hand-crafted products the attention they deserve

Over the past few decades the world of artisan food and beverages has exploded. But for most producers, major challenges remain. With limited marketing budgets, your only hope is to be more cost-effective, more targeted, and smarter than your competition. Whether you are selling your hand-crafted products through a tasting room, distributor, local retailers, or Etsy, this book gives you focused and practical advice on how to increase your sales, promote...

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