Advertising: Information or Manipulation?

by Nancy Day

This pro/con book looks at how advertising works and how teens can avoid being manipulated by it. A history of advertising and the regulation of deceptive advertising is included within this book.... This description may be from another edition of this product.

• Format: Library Binding
• Language: English
• ISBN: 0766011062
• ISBN13: 9780766011069
• Release Date: January 1999
• Publisher: Enslow Publishers
• Length: 128 Pages
• Weight: 0.84 lbs.
• Dimensions: 0.5" x 6.3" x 9.3"
• Age Range: 11 to 17 years
• Grade Range: Grades 6 to 12

Customer Reviews

A great way to learn about the consequences of advertising!

While doing a report on advertising, I came across this book and realized that it had enough information for my whole 4-page essay. "Advertising: Information or Manipulation?" talks about exactly what is promised in the title: the effects of advertising. This book address the title question from many angles: the effect on children, liquor and tobacco advertisments, and places that companies advertise to get you to notice their ad. This book is a must-read for anyone who needs any information on advertising for any reason, either for a school report or for launching a small business. This book was a lifesaver for me when I needed the information to complete my report, since all the information came from one, easy-to-understand, straighforward source.