Advertising by Design: Generating and Designing Creative Ideas Across Media

by Robin Landa

Book Overview

A real-world introduction to advertising design and art direction, updated and revised for today's industry The newly revised Fourth Edition of Advertising by Design: Generating and Designing Creative... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 0470362685
• ISBN13: 9780470362686
• Release Date: October 2010
• Publisher: Wiley
• Length: 272 Pages
• Weight: 1.90 lbs.
• Dimensions: 0.6" x 8.6" x 10.9"