Advertising: Methods and Media

By Walter A. Gaw

Book Overview

Advertising: Methods And Media is a comprehensive guide to the world of advertising. Written by Walter A. Gaw, a seasoned advertising professional with decades of experience, this book covers... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 1494113929
• ISBN13: 9781494113926
• Release Date: October 2013
• Publisher: Literary Licensing, LLC
• Length: 488 Pages
• Weight: 2.47 lbs.
• Dimensions: 1.0" x 8.5" x 11.0"