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A Primer on Partial Least Squares Structural Eq...
The third edition of A Primer on Partial Least Squares Structural Equation Modeling (PLS-SEM) guides readers through learning and mastering the techniques of this approach in clear language. Authors Joseph H. Hair, Jr., G. Tomas M. Hult, Christian Ringle, and Marko Sarstedt use...
A Primer on Partial Least Squares Structural Eq...
A Primer on Partial Least Squares Structural Equation Modeling (PLS-SEM), by Hair, Hult, Ringle, and Sarstedt, provides a concise yet very practical guide to understanding and using PLS structural equation modeling (PLS-SEM). PLS-SEM is evolving as a statistical...
A Primer on Partial Least Squares Structural Eq...
With applications using SmartPLS --the primary software used in partial least squares structural equation modeling (PLS-SEM)--this practical guide provides concise instructions on how to use this evolving statistical technique to conduct research and obtain solutions. Featuring...
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