A Primer on Partial Least Squares Structural Equation Modeling (PLS-SEM)

By Joseph F. Hair Jr., Christian M. Ringle, G. Tomas M. Hult

A Primer on Partial Least Squares Structural Equation Modeling (PLS-SEM), by Hair, Hult, Ringle, and Sarstedt, provides a concise yet very practical guide to understanding and using PLS structural equation modeling (PLS-SEM). PLS-SEM is evolving as a statistical modeling technique and its use has increased exponentially in recent years within a variety of disciplines, due to the recognition that PLS-SEM's distinctive methodological features make it a viable alternative to the more popular covariance-based SEM approach. This text includes extensive examples on SmartPLS software, and is accompanied by multiple data sets that are available for download from the accompanying website (www.pls-sem.com).

Please note that all examples in the First Edition use SmartPLS 2. To access this software, please visit this link.

• Format: Paperback
• Language: English
• ISBN: 1452217440
• ISBN13: 9781452217444
• Release Date: April 2013
• Publisher: SAGE Publications, Inc
• Length: 328 Pages
• Weight: 0.77 lbs.
• Dimensions: 9.0" x 0.8" x 6.0"