"Adam Dreece has become my guru for twenty-first century publishing." - Robert J. Sawyer, Hugo Award-winning author of FlashForward, Download, international best-seller Most author guides tell you what to do at book signings. This one tells you how - from an international best-selling author who has done thousands of them. Based on popular talks and coaching sessions, *5 Critical Things for Successful Book Signings* distills thousands of hours of hard-won, in-person experience into 120 focused pages of real, actionable advice. Whether you're terrified of your first signing or frustrated that your results have plateaued, this is the guide that will change how you show up. The five things you'll learn: - How to build an Author Persona - the genuine, public-facing version of you that makes strangers want to become readers - Why selling at all costs is a mistake, and what the real goal of a signing actually is - How to read the different types of people you'll meet, and what each one needs from you - The honest math of signings - and why understanding the numbers removes the sting of rejection - How presentation, before you say a single word, makes or breaks the encounter Funny, honest, and refreshingly practical - including three stories of things going wrong and exactly how to turn them around. "Whether you're a new author or a veteran, this is going to up your game. I loved it "- Jonas Saul, author of the Sarah Roberts Series "Adam is a master at connecting with the public. This book is an amazing step-by-step guide for authors wanting to meet new readers."- Suzy Vadori, award-winning YA author of The Fountain Series "As someone who has been stealing ideas from Adam for years, it's great to see his knowledge and experience with bookselling distilled into this succinct, clever little book. Highly recommended." - Luther M. Siler, author of The Benevolence Archives
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