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Urban, Glen L.
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SPRINTER mod I: a basic new product analysis model
$
29.95
Format: Hardcover
Condition: New
An on-line technique for estimating and analyzing complex models
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We receive fewer than 1 copy every 6 months.
A model for product line decisions
$
29.95
Format: Hardcover
Condition: New
Product interdependency in new product decisions
$
26.95
Format: Hardcover
Condition: New
Product planning decision
$
30.95
Format: Hardcover
Condition: New
Advanced Marketing Strategy: Phenomena, Analysis, and Decisions
$
7.39
Save $111.61! List Price: $119.00
Format: Paperback
Condition: Like New
Digital Marketing Strategy : Text and Cases (Hardcover)--by Glen L. Urban [2003 Edition] ISBN: 9780131831773
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Personal selling decisions
$
20.06
Format: Paperback
Condition: New
Pricing Decisions
$
18.24
Format: Paperback
Condition: New
Design and Marketing Of New Products (2nd Edition)
$
14.09
Save $3.91! List Price: $18.00
Format: Hardcover
Condition: Good
Market Share Rewards to Pioneering Brands: An Empirical Analysis and Strategic Implications
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Pre-test-market Models
$
26.95
Format: Hardcover
Condition: New
Pre-test-market Models
$
16.43
Format: Paperback
Condition: New
Pre-test-market Models: Validation and Managerial Implications
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From Little's Law to Marketing Science: Essays in Honor of John D.C. Little
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Essentials of New Product Management
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Direct Assessment of Consumer Utility Functions: Von Neumann-Morgenstern Utility Theory Applied to Marketing
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Management Science in Marketing
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Pre-Test-Market Models: Validation and Managerial Implications
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