Tourism and Hospitality Marketing: Concepts and Cases

By Nimit Chowdhary and Monica Prakash

Book Overview

This book provides a comprehensive overview of marketing for the tourism and hospitality industry. With a focus on the Indian subcontinent, it explores various frameworks and marketing strategies and... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 1032525835
• ISBN13: 9781032525839
• Release Date: October 2026
• Publisher: Taylor & Francis Group
• Length: 728 Pages
• Weight: 2.27 lbs.
• Dimensions: 1.5" x 6.1" x 9.2"