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The Marketing Audit Handbook: Tools, Techniques and Checklists to Exploit Your Marketing Techniques

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The Marketing of Professional Services

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New Directions in Marketing: Business-to-business Strategies for the 1990s

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Emancipating the Professions: Marketing Opportunities from De-Regulation

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Assessment of Industrial Markets

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The Marketing of Industrial Products

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Industrial Marketing Research: Management and Technique

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Industrial Marketing Research (RLE Marketing): Management and Technique

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Marketing Audit Checklists: A Guide to Effective Marketing Resource Realization

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