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Paperback The takeover of Rover Group Ltd. by BMW AG: Goals, investments, mistakes and consequences of international investment decisions Book

ISBN: 3838681894

ISBN13: 9783838681894

The takeover of Rover Group Ltd. by BMW AG: Goals, investments, mistakes and consequences of international investment decisions

Inhaltsangabe: Abstract: The target of this case study is to present and analyse the drastic false estimations made by BMW in planning and realising the Rover transition as well as its consequences. The worked out mistakes should be generalized in order to give opportunities of their avoidance for future M&A cases. After working out the M&A basics in the 1st chapter, the 2nd chapter deals with the reasons of BMW Management to buy another international...

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