Smart Things to Know About, E-Commerce

by Michael J. Cunningham

A distilled summary of everything you always wanted to know about the world of e-business.

• Format: Paperback
• Language: English
• ISBN: 1841120405
• ISBN13: 9781841120409
• Release Date: February 2001
• Publisher: Capstone
• Length: 224 Pages
• Weight: 0.88 lbs.
• Dimensions: 0.8" x 6.7" x 8.2"

Customer Reviews

IDEAL STARTER INFORMATION, PLUS STRATEGY NUGGETS

This book contains all the the neophite to e-commerce needs to build a strategy from inside the organization. The history and background of the Internet are captured in a very easy and friendly read. Cunningham takes the reader from the basics through to "how to make it happen" in a pleasing and fast moving format. Sprinkled liberally throughout the book are very useful hints, tips and actions for those trying to get their organziation to move forward with e-business technologies. An excellent and easy read. For a more detailed read, try his book on B2B.

A Great book for the E-Commerce

This book has been written as a comprehensive, fast and entertaining read on a complex subject. The book provides an integrated tour of the major business, technology and dramatic work process changes required for successful E-commerce solutions. The text is full of examples, quotes, strategies (that have worked for many companies and organizations), that should make learning and applying what others have done relevant for the reader. Over all a good book .