Foundations of Corporate Success: How Business Strategies Add Value

by John Kay

Book Overview

A leading business school economist lays bare the complexities of "strategic thinking" in business and offers a lucid and innovative analysis of the source of "competitive advantage". Kay engages with and develops the work of Michael Porter, who is regarded by many as the pre-eminent authority on business strategy.
This is the British edition of Corporate Success; an American edition, with many American business examples and added sections dealing...

• Format: Hardcover
• Language: English
• ISBN: 019828781X
• ISBN13: 9780198287810
• Release Date: March 2003
• Publisher: Oxford University Press, USA
• Length: 434 Pages
• Weight: 2.10 lbs.
• Dimensions: 1.4" x 6.3" x 9.2"