Building a Storybrand 2022: When the message is clear, your customers will listen! Step by step guide to implement the StoryBrand Framework and gr

by Logan

Book Overview

This is not a book about telling your company's story. A book like that would be a waste of time. Customers don't generally care about your story; they care about their own. Your customer should be the hero of the story, not your brand. This is the secret every phenomenally successful business understands.

What follows is a seven-part framework that will change the way you talk about your business and perhaps the way you do business.

Each...

• Format: Hardcover
• Language: English
• ISBN: 1803627328
• ISBN13: 9781803627328
• Release Date: November 2023
• Publisher: Logan
• Length: 192 Pages
• Weight: 1.63 lbs.
• Dimensions: 0.5" x 8.5" x 11.0"