Zombie Loyalists: Using Great Service to Create Rabid Fans

by Peter Shankman

Book Overview

Marketing and PR expert Peter Shankman has been working with the biggest companies in the world to create what he calls "Zombie Loyalists," fervent fans that help companies massively increase their... This description may be from another edition of this product.

• Format: Hardcover
• Language: English
• ISBN: 1137279664
• ISBN13: 9781137279668
• Release Date: January 2015
• Publisher: St. Martin's Press
• Length: 256 Pages
• Weight: 1.10 lbs.
• Dimensions: 0.9" x 6.4" x 9.5"