Your Practice, Your Brand: A practical guide to establishing a thriving practice brand

By Naren Arulrajah

Human beings love branding because it fosters trust. In the medical profession, more than anywhere else, trust is everything. In the information age, your brand is the gold standard on which new patients will measure trust. Does your brand truly represent all that your healthcare practice stands for? Is your brand the outstanding performer that outshines your competitors in a tough marketplace? If you are a doctor, dentist, or surgeon, and you want more from your practice brand, "Your Practice, Your Brand" was written just for you!

• Format: Paperback
• Language: English
• ISBN: 1494850605
• ISBN13: 9781494850609
• Release Date: December 2013
• Publisher: CreateSpace Independent Publishing Platform
• Length: 58 Pages
• Weight: 0.79 lbs.
• Dimensions: 9.0" x 0.1" x 6.0"