Writing for Mass Communication

By Earl R. Hutchison and Sr. Hutchison, Earl R.

Writing for Mass Communication, 2/e helps students develop good basic writing and data gathering skills appropriate for all forms of mass media. This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 0801312353
• ISBN13: 9780801312359
• Release Date: January 1996
• Publisher: Longman Publishing Group
• Length: 382 Pages
• Weight: 1.71 lbs.
• Dimensions: 0.7" x 11.0" x 8.5"

Customer Reviews

Informative

This book provides a good overview of the writing process in that it includes both the research and distribution elements. It discusses the holistic nature of collecting raw data and transforming that material into a finished product. In so doing, a flavor of the work of the writer is presented.On method collection that is used for both journalists and academics receives a chapter, i.e., interviewing. There is good coverage on writing a lead. Opinion writing is also covered. In fact a good cross selection of media contexts are found in this book. It is a good introduction to the field.