Writing about Business: The New Knight-Bagehot Guide to Economics and Business Journalism

Book Overview

Drawing upon the experience of some forty of the nation's finest journalists, all alumni of the Knight-Bagehot Fellowship in Economics and Business Journalism at Columbia University, this book is a complete guide to writing about business and economics.

Writing About Business begins by demystifying basic concepts of macroeconomics, microeconomics, financial markets, and international economics and trade. Next, it provides practical reporting tips, from how to use statistics to understanding what the government has in its files, from conducting live interviews to using electronic data to generate stories about companies. In closing, the book suggests investigative techniques and strategies for covering specific beats, including personal finance, health care, the environment, labor and workplace issues, media and entertainment businesses, technology, small businesses, and not-for-profit institutions.

To many journalists and public relations professionals, business and financial writing can appear fraught with complexity. With its wealth of practical information, Writing About Business helps these writers with the often daunting task of reporting on business and industry.

• Format: Paperback
• Language: English
• ISBN: 023111835X
• ISBN13: 9780231118354
• Release Date: December 2000
• Publisher: Columbia University Press
• Length: 480 Pages
• Weight: 1.76 lbs.
• Dimensions: 1.1" x 6.9" x 10.1"
• Grade Range: Postsecondary and higher

Customer Reviews

The How To Book For Business Writers

Clear and understandble explanations of the major economic and business concepts. An ideal way to learn how to explain to the news consumer how the economy works and why they should care. Its at my desk and not a day goes by that I don't use its lengthy list of Wall Street Words. This is also an ideal textbook for use in advanced reporting classes at the College and University level. PW/Washington, DC