Wired Thinking, Born to Be a Builder: Growing Global Brands in Media and Sports

By James Corbin

Wired Thinking, Born to Be a Builder: Growing Global Brands in Media and Sports

From cable television to the internet revolution, from the racetracks of Formula One to the dugouts of the Atlanta Braves, Wired Thinking, Born to Be a Builder takes readers inside the extraordinary journey of building some of the world's most iconic media and sports brands.

This book isn't just a memoir-it's a masterclass in vision, resilience, and innovation. Drawing on decades of experience transforming industries, the author shares behind-the-scenes stories of wiring America for cable and broadband, shaping Discovery into a global content powerhouse, reinventing radio with Sirius XM, and expanding the reach of Formula One and the Atlanta Braves.

Inside, you'll discover:

How to spot opportunities before the world sees them

The leadership lessons behind building teams that build empires

The risks, failures, and comebacks that shaped a career in constant reinvention

Why staying "wired" to innovation and culture is the key to lasting success

Part memoir, part playbook, this is an unfiltered look at the mindset and methods that turn bold ideas into lasting legacies. Whether you're an entrepreneur, leader, innovator, or dreamer, this book will inspire you to think bigger, take smarter risks, and build something that matters.

If you've ever wondered what it takes to shape the future of media, sports, and technology-this is the story you've been wired to read.

• Format: Paperback
• Language: English
• ISBN: B0FQFQH5BB
• ISBN13: 9798264329036
• Release Date: September 2025
• Publisher: Independently Published
• Length: 298 Pages
• Weight: 0.88 lbs.
• Dimensions: 0.6" x 6.0" x 9.0"