Why Advertising Fails: And How to Make Yours Succeed

by Dan S. Kennedy

Uncover the secrets of properly purposed advertising
How often have you spent your money on an ad only for it to fall - at, bringing only a fraction of the results that you dreamed? Unfortunately, this happens far too often. But what's to blame-company leadership, the format for the ad, the product itself?
With Why Advertising Fails, renowned marketer Dan Kennedy answers these questions and more, so you can understand why...

• Format: Paperback
• Language: English
• ISBN: 1642253464
• ISBN13: 9781642253467
• Release Date: November 2021
• Publisher: Advantage Media Group
• Length: 224 Pages
• Weight: 0.70 lbs.
• Dimensions: 0.5" x 6.0" x 9.0"