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Paperback Why a digital presence for companies? Book

ISBN: 6205661764

ISBN13: 9786205661765

Why a digital presence for companies?

The digital presence on the Internet and more precisely on social networks allows companies to use marketing techniques and also proposes a new approach and new ideas turned towards the 2.0 consumers in the constant problematic of answering at best their needs as e-consumers. These sources of communication allow to enhance the e-branding and the notoriety of the company, which will typically impact its electronic reputation.

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Format: Paperback

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