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Which Customers Pay?: Predicting Value Pre and ... 3658281367 Book Cover

Which Customers Pay?: Predicting Value Pre and ...

Edition Description

Customer Relationship Management.- Organizational Buying.- Relationship Value.- Reasoning of Customers to Provide Value.- Study 1: Opportunity Management.- Study 2: Value Management.- Limitations and Managerial Implications.

Edition Details
Format:Paperback
Language:English
ISBN:3658281367
Format: Paperback
Condition:
$
54.99
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