What's the difference that makes the difference? A workbook from The Branding Workshop

By Sue Alouche and Yvonne Fuchs

This is not another textbook about branding. We will take you through a series of simple steps to show you how to develop a unique brand that reflects your own personality, your own values and the essence of what makes you YOU. We will show you how to use what you learn about yourself to develop a brand-led business.

• Format: Paperback
• Language: English
• ISBN: 1447838408
• ISBN13: 9781447838401
• Release Date: March 2015
• Publisher: Lulu.com
• Length: 138 Pages
• Weight: 0.47 lbs.
• Dimensions: 0.3" x 6.0" x 9.0"