Everyone tells you how to start a business. Very few tell you how not to ruin it. This book is for the first-gen founders, the lone wolves, the ones building from scratch with no safety net. It's not about hacks or hustle. It's about what actually happens when passion meets pressure, and plans don't go to plan. From surviving debt to learning the hard way why you should never depend on a single client, this is a brutally honest field guide, part memoir and part mirror. If you're just starting out or still figuring it out, read this before you waste time learning things the painful way. Because some lessons cost money. Others cost your peace. This book might just save you both.
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