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What Is a 21st Century Brand?: New Thinking fro...
By Nick Kendall
Edition Description
What is a 21st century brand? How is it changing? What is critical now? What are the new mantras and principles? What are the new ideas for how to do it? What do you believe and what would you do therefore?
Edition Details
Format:Hardcover
Language:English
ISBN:0749472626
Format: Hardcover
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What Is a 21st Century Brand?: New Thinking fro...
By Nick Kendall
Edition Description
The Excellence Diploma is a rigorous twelve-month program designed by the Institute of Practitioners in Advertising (IPA)-the professional body for advertising, media, and marketing communications agencies in the UK-for practitioners fascinated by brands. It is their most prestigious...
Edition Details
Format:Paperback
Language:English
ISBN:B01GY02VX8
Format: Paperback
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