Vision & Strategy: Strategic Thinking for Creative and Social Entrepreneurs

By Doris Rothauer

From visions to successful strategies

Creative and social entrepreneurs are at
the forefront of building a new economy and shaping our future by being
highly visionary and following their path persistently. Visions are the
driving force for social innovation. But, without a strategy on how to
achieve our vision, the vision stays a vision and consequently will have
zero impact. Therefore, visions need strategies. Vice versa, strategies
need to be based on visions in order to be powerful. Business
development without following a visionary strategy leaves the future to
chance. In times where complexity and the pace of change is constantly
rising this does not work anymore.

This book helps to
understand the connection between strategy and vision, strategy and
creativity. It follows an approach to strategy as a meaningful, playful,
experimental and therefore creative way to design a sustainable and
impactful future. Included are a selection of effective tools and
methods on how to develop a strategic thinking.

New approaches to developing strategies for creative and social entrepreneurs

Creative access, a playful approach, impact oriented

Exercise section with straightforward and effective tips and tools

• Format: Paperback
• Language: English
• ISBN: 303561492X
• ISBN13: 9783035614923
• Release Date: March 2018
• Publisher: Birkhauser
• Length: 152 Pages
• Weight: 0.65 lbs.
• Dimensions: 0.4" x 5.0" x 7.3"
• Grade Range: Postsecondary