Make your web videos quicker and easier to understand by writing scripts that take into account how people watch video. This book explores the dynamics of communication and what this means for video writing before going through specific script writing techniques you can immediately use. If you're winging it with your video and skipping the process of writing scripts, you are missing some real benefits of a script. A well written script will make your video more engaging, save you time and money in production and make you or the people on camera look and sound better.
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