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Value First, Then Price: Building Value-Based P...
Edition Description
Value-based pricing - pricing a product or service according to its value to the customer rather than its cost - is the most effective and profitable pricing strategy. Value First, Then Price is an innovative collection that proposes a quantitative methodology to value...
Edition Details
Format:Paperback
Language:English
ISBN:1032012129
Format: Paperback
Condition:
$
33.89
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Value First, Then Price: Building Value-Based P...
Edition Description
Value-based pricing - pricing a product or service according to its value to the customer rather than its cost - is the most effective and profitable pricing strategy. Value First, Then Price is an innovative collection that proposes a quantitative methodology to value...
Edition Details
Format:Hardcover
Language:English
ISBN:1032012196
Format: Hardcover
Condition:
$
235.00
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